Worksport ($WKSP) Expands Dealer Network, Exciting Growth Continues

West Seneca, New York- July 11, 2024 - Worksport® Ltd. (NASDAQ: WKSP), a U.S.-based manufacturer and innovator of hybrid and clean energy solutions for the light truck, overlanding, and global consumer goods sectors, is excited to announce the launch of its new dealer webpage. The launch of this new dealer portal follows Worksport's record-breaking sales month in May, which reinforced the Company's year-end revenue guidance of $6-8 million, a substantial increase from the ~$1.5 million achieved in 2023.

Increased SalesThe new dealer webpage is designed to streamline the process for dealers to access and purchase Worksport products. Dealers can now find our products through distribution partners or directly from the company. Visit www.worksportdealer.com for more information. Early sales traction and dealer interest are already evident, underscoring the increasing demand for Worksport's offerings.

"In the last week alone, over 20 dealers have received Worksport products, and more than 100 have communicated interest," said Steven Rossi, CEO of Worksport. "This new dealer webpage is a strong step in supporting our dealer network and driving our sales growth. With a market size of over 7 million covers per year and a factory capable of producing 900+ covers daily, we believe the tonneau cover business is well-positioned to achieve cashflow positivity and nine-figure revenues in the near-term."

Rossi added, "To add to the excitement, the Worksport SOLIS solar tonneau cover and COR portable energy system, scheduled for initial release later this summer, are expected to unlock the next segment of growth for the company. We are very excited as the solar cover is first-to-market, and the COR system incorporates many unique features in the rapidly growing portable power industry."

Businesses interested in becoming dealers in Worksport's exclusive, highly innovative products are encouraged to visit the dealer page to find valuable information and connect with Worksport's' sales team.

Strategic Growth and Market Potential

Worksport specializes in manufacturing tonneau covers for all major vehicle makes and models, targeting a market with over 20,000 dealers across North America. The company aims to actively recruit dealers into the Worksport ecosystem through distribution and direct trade. The launch of a new dealer webpage is anticipated to drive sales, supporting the company's year-end revenue targets and future growth.

Earnings Call and Upcoming Product Launches

Worksport's Q2 earnings will be reported in August, accompanied by the company's first live earnings call. More information to come. Additionally, investors are reminded of the upcoming soft launches of the SOLIS solar cover and the COR portable energy system later this summer, with more updates to follow in the coming weeks.

Key Press-Releases released in 2024:

Worksport ticker in Nasdaq: WKSP.

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A group of people standing on a stage of Nasdaq in front of a sign that says Worksport.
Worksport ticker in Nasdaq: WKSP.

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