Worksport Ltd. Announces Strategic Updates and Upcoming Product Launches

Company Shares Strategic Plan; Prepares for Multiple Product Releases Aimed at Revenue Growth

West Seneca, New York, October 7, 2024 — Worksport Ltd. (NASDAQ: WKSP) (“Worksport” or the “Company”), a U.S.-based manufacturer and innovator of hybrid and clean energy solutions for the light truck, overlanding, and global consumer goods sectors today announced key strategic updates along with updates on upcoming product launches aiming to accelerate revenue growth.

“Last year we had a million-dollar year, this year we’re earning million-dollar revenues in a month. Our target is to achieve million-dollar (revenue) weeks, then million-dollar days. We’re building an amazing business brick-by-brick.” – Steven Rossi, CEO

Strategic Initiatives

    Targeting Cash Flow Positivity in 2025: With multiplying revenues and improving margins, the Company believes there is a path toward near-term enterprise profitability.

    Launching Three New & Highly Demanded Product Lines: Upcoming product lines are aimed at strengthening revenue pathways and brand presence of Worksport going forward.

    Expanding Market Reach: The Company aims to capitalize on the growing demand for its products within the three multi-billion-dollar markets it operates in.

    Streamlining Operations: The Company plans to implement targeted cost-saving measures in Q4, aimed to enhance margins and lower operational overhead without compromising growth.

Management Commentary

Steven Rossi, CEO of Worksport, added:

“We are strategically positioned for continued growth and are committed to enhancing shareholder value. Our objective is to push for organic growth and we reiterate our confidence in the Company’s fundamentals and future prospects. With multiple high-demand products set for release and our ongoing innovations in clean energy, we are dedicated to executing our vision and look forward to sharing our progress with our shareholders.”

Upcoming Product Releases Set to Drive Growth

Worksport is excited to announce progress on three highly anticipated products slated for near-term market release:

    Worksport SOLIS Solar Cover
    First-to-Market Innovation: A Patented solar tonneau cover capable of generating up to 650W of power.

    Versatile Applications: Ideal for truck owners, worksites, outdoor enthusiasts, emergency services, and more.

    Seamless Integration: When paired with Worksport’s Maximum Power Point Tracking (MPPT) system, it can charge most major portable battery systems.

    Worksport COR Portable Energy System
    Modular Design: Features 7kWh storage with hot-swap capability for uninterrupted power.

    High-Demand Appliance Support: Powers devices like refrigerators and microwaves. Future versions tested to also function as an
    EV Range Extender
    .

    Perfect Pairing: Designed to work seamlessly with the SOLIS Solar Cover for a complete portable energy solution.

    Worksport AL4 Premium Tonneau Cover
    Projected Q4 2024 Release: Set to enter the market as one of the most in-demand tonneau cover models. Worksport’s sales team is preparing a pre-order campaign for national distribution customers.

    Innovative Four-Fold Design: Offers enhanced functionality and ease of use.

Revenue Growth and Market Expansion

Management reiterates the positive financial impact anticipated from the upcoming product launches:

    Tonneau Cover Business Growth: High demand for the AL4 cover is projected to
    elevate revenues
    . News with respect to the outcome of the companies planned pre-order sales campaign is to be expected in the near future.

    Clean-Tech Product Potential: The SOLIS and COR systems are projected to propel the Company’s revenues in the mid to long term.

    Market Leadership in Clean Energy: With the launch of these innovative product lines, Worksport is poised to capture significant market share in the rapidly expanding tonneau cover and clean energy sectors.

Exciting Developments at Terravis Energy

Worksport is also thrilled to announce that its subsidiary, Terravis Energy, is nearing a major breakthrough in heat pump technology:

    Highly Efficient Extreme-Climate Heat Pump: An innovative technology aimed to disrupt the HVAC industry.

    Massive Market Opportunity: Positioned to enter the $100+ billion global heat pump market, which is largely supported by government subsidies.

    Upcoming Updates: The Company plans to provide detailed information on this breakthrough technology and new product soon.

Stay Tuned For More Updates

For more on Worksport’s innovative product lines, visit www.worksport.com. Stay tuned for investor updates on new products, expanded model coverage, and business growth.

Investor Relations, Worksport Ltd.

T: 1 (888) 554-8789 x128

W1: https://investor.worksport.com

W2: www.worksport.com

E: investors@worksport.com

Key 2024 Press-Releases:

Worksport ticker in Nasdaq: WKSP.

Join the $13B Mobile Power Revolution

A group of people standing on a stage of Nasdaq in front of a sign that says Worksport.
Worksport ticker in Nasdaq: WKSP.

Join Our Newsletter & Receive Breaking News!